According to Mashable 78% of businesses are using Twitter and 75% are using Facebook! The key question is how many of these businesses are using social media effectively?
Example: If you have a Facebook page for your business how often do you make wall posts(posts)?
Businesses that post more that 8 times per week average a 10.23 percent response rate while those that post between 1 and 7 times per week receive a 0.33 response rate!
While the frequency of the wall posts is important the content of the posts are critical. Is the content timely and relevant? Does it add to or take away from your brand image?
Social Media management is one of the featured marketing management services offered by Strategexe. Our team of social media experts will help you select the correct social media platforms to connect with your target market and create communication strategies that will create a strong brand image for your organization.
If you need help with using social media to marketing your organization please contact me today at 502.500.0259 to schedule a complimentary initial consultation.
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